Buyer protection · David Johnson

The £7,500 website "grant" that wasn't

A client was quoted £15,000 for a website with a "£7,500 grant". We checked who was behind the grant. Here is what Companies House and the site's own code revealed.

A £15,000 quote with a £7,500 grant attached

A client rang us last week to ask about a website quote their family business had received: £15,000, with a £7,500 grant covering half. Something felt off. It took us an afternoon to find out why.

The pitch is convincing. A friendly salesperson, a professional agency, and a grant scheme with its own polished website promising £1,200 to £12,500 towards a new site. Apply in 60 seconds, first come first served, response within 48 hours. All you pay is "your half".

We looked into the grant body. Here is what the public record shows.

What five minutes on Companies House told us

The "grant scheme" was a private limited company, incorporated less than two years ago. Its registered SIC code — the official classification of what a company does — was not "charitable foundation" or "business support". It was advertising agency.

Its website said it was funded by "business donations". It had one director, no phone line, and its stated role after "approving" your grant was to introduce you to a "delivery partner" — a web agency.

What the website's own code told us

This is where it stopped being a grey area. The grant body's website was built on the web agency's own in-house website theme — the agency's name is literally written through the site's source code — and both websites sit on the same hosting server, two IP addresses apart.

The "independent" grant scheme and the agency its grants get spent with are, at minimum, built and hosted by the same people.

What the "grant" actually is

Simple: an inflated price with a discount stuck on it. The £15,000 was never the real price — for the site in question (a standard business site, well under twenty pages), £15,000 is roughly double the going rate from a good regional agency.

The £7,500 "half price" figure? That was the full market rate. The client was not getting £7,500 free. They were paying full price and being told it was a bargain, with a fake deadline to stop them checking.

The frustrating part: real grants exist

South Yorkshire businesses can currently get genuine 50% match funding — £2,500 to £12,499 — for digitisation projects through the Business Productivity & Digitisation Grant, run by the four local councils and the Mayoral Combined Authority, funded by the UK Shared Prosperity Fund. Doncaster businesses go through Business Doncaster on 01302 735555. It is real money, and schemes like it exist across most of the country through local growth hubs.

How to tell the difference in thirty seconds:

  • Real grants come from your council, growth hub, or gov.uk. And they never arrive bundled with one specific supplier. You choose your own agency.
  • Real applications get scrutinised. They take weeks, ask hard questions, and can be rejected. A "60-second application" approved in 48 hours is a sales funnel, not a grant.
  • Real funders answer the phone. A grant body with no phone line, one director, and a two-year-old company registration deserves five minutes on Companies House before you sign.

The takeaway

Our client checked before signing. That phone call saved them £7,500 — or more precisely, it saved them from paying £7,500 while believing they had been given £7,500.

If a quote arrives with its own private "grant scheme" attached: look the scheme up on Companies House (free, five minutes), check who built its website (right-click, View Source, search for the agency's name), and ring your local council's business team to ask if they have heard of it.

If you have had a quote with a grant attached and you are not sure, send it over. Checking is free, and we will tell you straight — even if the answer is "that one is legit, take it." We are an SEO agency headquartered in Doncaster, so this is our patch — and our neighbours.

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